Exclusive Techno-Cotton is the result of a unique knitting technology that combines a moisture wicking microfiber with the world’s finest cotton. The microfiber layer rests against the body where it rapidly wicks moisture from the skin and transfers it to the cotton, allowing it to evaporate. By controlling moisture, Techno-Cotton regulates body temperature for maximum comfort in all climates. The collar never rolls up, never rolls down, even after machine washing. This advancement creates a collar that holds up under a jacket, and always looks perfect. This handcrafted garment stretches to move with you, yet retains its shape for an impeccable look each time you wear it.